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Communication that prompts action

How to communicate in a way that encourages people to support your work

Written by Steve Adams 2020 Available in English, French, Spanish and Portuguese

Pastor provides an update on the work his church is doing in the community through the Church and Community Mobilisation (CCM) process in Nepal.

A Pastor provides an update on the work his church is doing in the community.

In Bangladesh, community groups often raise funds for projects such as road improvements and safe water and sanitation.

From: Local fundraising – Footsteps 111

Discovering the joy of inviting people to invest in our work and ministries

Effective communication is key to successful fundraising. Our work may be excellent, but if we do not talk or write about it in a way that encourages supporters to act, we will find it difficult to raise the funds we need. 

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Written by

Written by  Steve Adams

Steve heads up the Global Brand and Communications Team, which is a bit like herding a group of very creative cats. Nevertheless, his commitment to making Tearfund’s communications topnotch remains undaunted thanks to the power of prayer and Earl Grey tea.

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