Filtered by: Markets <Back to previous page Adding value to boost profitsHave you ever wondered why jam usually costs so much more to buy than raw fruit? Choosing a winning business idea Choosing a business idea is one of the most important parts of your journey as an entrepreneur. Improving food securityby Dr Ruvimbo Mabeza-Chimedza Parkinsonia aculeataThis multipurpose tree comes from the Americas, but has been introduced throughout the tropics because of its many uses. It grows well in drier areas and will cope with poor or salty soils, occasional frost, low rainfall and long dry seasons. It is also known as Jerusalem thorn, Mexican palo verde or simply Parkinsonia. Promoting efficient marketsby Nigel Poole Value chains in KenyaRead how Farm Concern International helped farmers in Kenya to boost their profits. What makes a successful business?Great talent and good intentions are not necessarily a guarantee of a successful business.