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A waste picker collecting plastic bottles at the university dump at twilight in Tanzania. Photo: Daniel Msirikale/Tearfund

From: Reveal toolkit: Influencing decision-makers

Tools sharing good practice on influencing the decisions, policies and practices of powerful decision-makers in order to address underlying causes of poverty, bring justice and support good development

People usually want to work with the media for two main reasons: to communicate a message or raise awareness about an issue or to influence decision makers.

This activity gives guidance on working with the media. It outlines how to prepare a media release, and how to prepare for a radio or television interview.

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